Using the right language on radio and TV
You would be surprised how ignorant the general public can be! Many people watching or listening are likely to know very little about your subject or company. Phrases like ‘as you probably know, our AP-59 model last year was very successful’ are a turnoff for all but those in the loop. People often make the mistake of addressing their remarks to the interviewer (who may be well-informed) rather than the audience.
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How to get your point across to reporters
The phone rings, and out of the blue a journalist is on the line asking you some tricky questions about your company’s activities. How do you handle it? Your company’s reputation may depend on the answers you give.
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How to improve your presentations
Those who attend our top-flight presentation training courses emerge energised, sparkling and ready to knock ‘em sideways. We also carry out specialist one-on-one coaching with senior executives who have specific presentations coming up, to ensure both content and delivery are tip-top.
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