Good to see the London Evening Standard among those fighting the good fight against corporate jargon. Lucy Tobin points out that bankers and other City people are particularly prone, with lots of ‘ballpark figures’ instead of estimates, ‘talking offline’ instead of a private conversations or gossip, people being ‘incentivised’ rather than paid. ‘When did business
Continue reading →How to get into the Sunday business sections …?
May 12, 2010 By
Sunday papers are about ‘preview’ not ‘review’. That’s the perspective of Kamal Ahmed, business editor of the Sunday Telegraph, and it’s one PR people trying to get coverage would do well to remember. In a talk to the CIPR Corporate and Financial Group, he explained he gets far too many PRs just offering him more
Continue reading →Why do they never learn? No Comment
February 1, 2010 By
Effectively saying ‘No Comment’ to a newspaper which is about to print something negative about you is nearly always a big mistake. Today The Times carried a story, sourced from Davos, that Goldman Sachs Chief Executive Lloyd Blankfein – chief whipping boy in the bankers’ bonuses debate – could be in line for a bonus of
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