Today Goldman Sachs faces its worst PR nightmare yet: a stunning resignation letter from one of its bankers, published in the New York Times. He lays bare what he sees as the bank’s cultural shift over the past few years towards acting in its own interests, at the expense of those of its clients. What’s
Continue reading →Media tip: grow a thick skin!
If you want to get media coverage, or your company is in the public eye, grow a thick skin. It’s true that from time to time, a high-profile organisation like a BP or a Goldman Sachs will take a relentless pasting from the media, and that can be extremely painful for those involved – but
Continue reading →Media tip: now for the good news
Don’t assume that journalists are only ever interested in bad news – the papers would be very thin if this were true. If your organisation is under attack, it can certainly seem that way – ask the bosses of BP or Goldman Sachs. However, most people don’t realize how much of the material in some
Continue reading →Why do they never learn? No Comment
Effectively saying ‘No Comment’ to a newspaper which is about to print something negative about you is nearly always a big mistake. Today The Times carried a story, sourced from Davos, that Goldman Sachs Chief Executive Lloyd Blankfein – chief whipping boy in the bankers’ bonuses debate – could be in line for a bonus of
Continue reading →Vampire squid on the ropes?
Sometimes it’s all in the timing. There’s no love for the bonus-swelled bankers at the moment, with President Obama’s bank-bashing plans hitting the headlines, and Goldman Sachs at the top of the hate list. Before Christmas, in a bid to turn around the PR onslaught, Goldmans agreed to some high-profile (Vanity Fair, Sunday Times magazine)
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