Getting lost in the ballpark …

Good to see the London Evening Standard among those fighting the good fight against corporate jargon. Lucy Tobin points out that bankers and other City people are particularly prone, with lots of ‘ballpark figures’ instead of estimates, ‘talking offline’ instead of a private conversations or gossip, people being ‘incentivised’ rather than paid. ‘When did business… Read more »


No joke: media training lessons from the Stephen Fry affair

Erudite wit and well-known Twitter fan Stephen Fry has been out of sorts over the past week, put out at the widespread derision over his reported remarks to the effect that ‘women don’t enjoy sex’. Mr Fry, who as a gay male makes no claim to have any intimate knowledge of the subject, first denied… Read more »


Danger: emotive language alert

Emotive language is nearly always what gets you noticed in an interview – so handle with care. Words like ‘disaster’, ‘scandal’, ‘terror’ and so on look dramatic in headlines, and are nearly always picked out by reporters in preference to blander fare. Mayor of London Boris Johnson – no slouch at the ‘quotable quote’ –… Read more »


In journalists we trust?

Who should you trust more – politicians or journalists? Both have been getting a bad press lately, but at last night’s Stone Club debate on the matter, it was journalists who came out worst. The Guardian’s Michael White and others made the point that ‘politicians have journalists to keep them honest – journalists have no-one… Read more »