Media Training Tips

Media Tip of the Month

November: Style Advice for a TV Interview

If you want to give a calm and confident performance in a television interview, wear something you feel comfortable in, and think carefully what image it projects. Whether ‘suited and boot-ed’ or business casual, you want to look smart as well; it will really show if you are constantly worrying that you ‘don’t look right’ – you are likely to feel distracted, and come over as uncomfortable. Wear a plain shirt or blouse if possible, and avoid bright colours and strong patterns – nothing that will distract viewers from what you are saying. It is a good idea to wear a jacket, so that when the microphone is attached the cable can be easily hidden. Broadcast microphones are extremely sensitive, so avoid clunky jewellery that can create noise when you move, and may be visually distracting for the viewer. The audience should be able to focus on what you’re saying, not distracted by your appearance.

Media Training Video Tips On …

Giving Better TV & Radio Interviews

You would be surprised how ignorant the general public can be! Many people watching or listening are likely to know very little about your subject or company. Phrases like ‘as you probably know, our AP-59 model last year was very successful’ are a turnoff for all but those in the loop.

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Body language can be important

It’s important not just to think about what you say to a journalist, but the way you say it. This is one of the areas covered in the new book The M-factor: Media Confidence for Business Leaders and Managers by Course Director Tom Maddocks.

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How to improve your presentations

Those who attend our top-flight presentation training courses emerge energised, sparkling and ready to knock ‘em sideways. We also carry out specialist one-on-one coaching with senior executives who have specific presentations coming up, to ensure both content and delivery are tip-top.

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